Thursday, June 30, 2011


So it's finally here, the day I've spent the last 2 years waiting for!  Tomorrow is my very last day at work!

That's right, I'm finally taking the plunge.  I put in my departure notice just before the bike accident.  Actually, the timing has been pretty odd.  I'd figured a goal and made sure to save up X amount of dollars before quitting, and now I'm throwing money at doctors and lawyers left and right.  I just hope it all comes back to me in the way that I deserve.  I'm so relieved to finally be thrust out on my own, though.  Now's when I become a real adult (at the youthful age of 30).

A little history:
I've been baking for almost 12 years.  It's something I've enjoyed all my life, ever since I was icing cookies at my mother's side.  I loved it so much, in fact, that it took me all the way to New York following a passion for pastries.  I attended the French Culinary Institute and dove head first into the crazy but wonderful world that is a New York service industry job.  It's grueling, it pays next to nothing, and it takes away any social life you ever thought you had.  But you gain family, you gain skill, and you come out a stronger person because of it.  The best job I ever had was at Betty Bakery in Brooklyn, where I learned to sculpt some of the most unbelievably marvelous creations that would ever spring forth from my fingers.  Here's a tiny trip down memory lane.

If you'd like to see more, head over to the cake set on my flickr page!  
After so many years on my feet working manual labor for little money, I've decided to switch gears.  I'm following my love of illustration for awhile and seeing where it takes me.  This is both terrifying and thrilling at the same time.  Like being on Space Mountain in Disneyland.  You're in the pitch dark with absolutely no idea what lies around every intimidating corner.  Is it a simple climb or a severe and paralyzing drop?  Twists?  Turns?  You might have a minute to rest and gather your thoughts, or you might be screaming bloody murder feeling on the edge of death.  At the very end you could feel a little sick in your belly, but you're still high from the thrill of it all.  That's what I'm looking forward to.  I've chosen to ride the rollercoaster, at least for awhile.  I can always go back to baking, and I plan to do plenty in my spare time.  I'm excited to bake for pleasure, so expect me to talk a LOT more about pastries on this blog.  Yay!

AND, in celebration of my newfound freedom, I'm having a giveaway!

No, not ME, sillies!  I'm giving away some sweet goods from my etsy shop!  Included in this package will be one large print measuring 8.5x11, one 5x7 print, and 2 greeting cards!  You, the winner, will get to choose which ones from my store.  Isn't this fun?  All you have to do is leave a comment telling me what you think of my shop, if it needs improvement, what I might be missing, or if you like it just the way it is.  I'm hoping to up my sales now that I'm no longer employed, and any suggestions help!  AND TELL YOUR FRIENDS!!!  Let's get the word out!

Please leave your comment by the end of the day on    Friday, July 8th
I'll use a random number generator to pick the winner.  Keep your eyes peeled for the announcement!  Feel free to leave your email address with your comment so I can contact you easily.
Thanks to everyone, and have a wonderful 4th of July, if you celebrate it :)

I'm leaving you with this video, should get your booty moving.  
Architecture in Helsinki, That Beep.


  1. Hoooooray!! I'm so excited for you!! Congratulations!! I'm such a huge fan of your work + shop. :)

  2. Congrats, Brooke! I knows it's scary, but you won't know until you have tried. Go for it! You are still young. Take it from me, you will learn from your mistakes so don't be afraid to screw up or fall down once in a while.

    Good luck! I am so excited for you. And I will be sure to holler or sing your name on the rooftops. Maybe some holiday cards for Winter?

  3. We know you'll do great, Brooke! The world will respond - how could it not?? I love all your cards, themed and random. I say keep up the good work. I think the Etsy shop is groovy.

  4. Love your work! Your art is amazing, your cakes incredible... wow. Best of luck with your new adventure ~ go for it! Be lovely for you to have some birthday cards for kidlets maybe?? xxx

  5. I am so proud of you, young one! You impress and inspire. And to echo what Oiyi said: if you make holiday cards, I'll order 'em.
    Love from America's #1 Biking City!

  6. Congratulations! I hope it pays off for you, you certainly have so much talent. As for your etsy shop.....I really like it how it is.Simple!Good luck and enjoy this new time!

  7. Oh Squeeeee! I'd LOVE to go in the draw to win even more of your awesome artwork for my home!
    My only suggestion for your shop would be more, More, MORE art! Nom nom nom - can't get enough!

  8. congrats on living the dream! Judging by your work, you'll do GREAT :) I think for your shop I would change the banner... make it as airy and light as your illustrations! maybe infuse the whole thing with a fuller illustration and decrease the font leaving your shop name in white and placing it in whichever corner your illustration leads the eye. :)

  9. i like your shop the way it is! i agree with chrissy, list more for our hungry eyes. :]


  10. I LOVE your illustrations!!!! You are such a multi-talented person and I wish you the best of luck with your new direction! xoxoxox!

  11. brooke! that's such good news! i'm so happy for you--living the dream!

    my only critique for the shop is that i think your photos of the prints themselves--the scans look amazing!--could use some work. they are a little dark and not as crisp, and don't give me a sense of the size (even though you list the size, i like having a visual reference).

    experiment...borrow a fancy will pay off! i think having good photos of the physical object, even prints, is well worth it.

    once again, i am so happy for you!

  12. I am so PROUD of you, Brooke! Very brave, very wonderful, and I have no doubts that you will be wildly successful doing things you love. Those are some badass cakes you've made, sister. Just keep on being awesome.

  13. I think some of the illustrations would be delightful on T-shirts, especially the Narwhale Garden.

    Best Luck to you

    -Bill Holderfield

  14. I thought I posted a comment earlier but it doesn't seem to be showing up... I swear I'm not trying to stack the deck in my favor by commenting twice!

    Congrats, Brooke! You'll do very well in your new career. Your page is great. My only suggestion is that you should start making calendars. I would buy one every year!

    Take care,

  15. Brooke, very proud of you for taking the leap and following your heart. It takes a lot of courage to leave something steady behind while you chase a dream, but as you say, no reward comes without risk. You are extremely talented (I didn't even know you were a full time baker) I ALWAYS thought you were just an illustrator extraordinaire. Your style is so unique and whimsical, I enjoy all of the creative little scenes you think up. I hope this change of gears is very positive and turns out proper.

    I am new to etsy and actually just launched my shop a few days ago, but the sugggestions I've gotten for increased sales are to PROMOTE PROMOTE PROMOTE and to re-list often so that your work comes up more readily in searches. I am still learning, so perhaps we will have to keep each other up to date on tips and tricks that are working.

    The only suggestion I would make for your shop is: the large ORIGINAL illustrations are FAB, but it would be awesome for you to do some TINY originals like 5x7 or 4x6. I know a lot of people buy digital prints, but when I buy art, I like limited edition handmade prints OR original art - something that shows the hand of the artist... yet I'm not always in the money market to afford a larger scale original. I think you would do well with small originals.. but it is just a thought.

    All the best with this new adventure and good luck to ME on the giveaway! good luck lady!!!

  16. Good for you Brooke! You're doing what I have always fantasized about! Good luck and the etsy site looks fabulous!!

  17. Brooke, I am sorry I never asked you about your creative adventures last weekend. I am so impressed! Actually, I was starring at Lauren's tattoo all weekend wondering who designed it, what it meant and how f-ing rad it was. Your sight looks great!

  18. We just got the undies print in the mail and we're in love with it! Thanks so much and best wishes for your new venture.
    -Niki + Jeff

  19. Thanks to JenJo for introducing me to your fabulous blog! I don't know how I haven't met you yet, but I already like you. I quit my job a few years ago and moved to Portland to make jewelry full time. Best decision ever, even during the trying times that make you wonder, "what was I thinking?!". Good luck and I hope we meet one day soon!

    -Alisha Pogue

  20. The hardest part is deciding which print to buy! So proud of my little niece!

  21. Enjoy your passion, my talented, beautiful daughter!

  22. Congratulations again and again. I know your hard work and amazing skill will pay off for you. Doing what you love makes every day wonderful. Going to work and feeling like you're spending your time well is a goal I have for myself. I'm very excited for you!

  23. clearly I have not checked in here in a while-- sounds like there is a lot going on in your life! so sorry to hear about your accident, but sounds like things are looking up for you all love the place! Love the photos of your cakes...they are what drew me to your blog originally a few years ago. yay! and the notebook covers with your art --genius idea!


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